Robert Hargrove

The Checklist Manifesto

Masterful coaching is like dancing with the stars. You have to teach talented executives to do something they are totally unaccustomed to doing. First you have to get people to step out into their Impossible Future. Then you have to get them to shift their weight to the opposite foot and make sure they do what is necessary to keep their day job. Finally, they have to keep practicing this until they can do it with so much style and skill that their performance wows those watching.

What makes this so challenging is the incredible number of demands coming at executives and the level of change and complexity they usually have to deal with. It’s easy, despite good intentions, for something related to their vision or their day job to drop through the cracks.

If this is an issue for you as coach, I suggest picking up a copy of Dr. Atul Gawande’s book, The Checklist Manifesto: How to Get Things Right. Gawande states that checklists can help anyone both prepare for the future and, at the same time, survive in their day job.

Gawande proves his point through a steady accretion of examples, starting with an Impossible Future at Boeing. In 1935, the company had staked its hopes on the B-17 bomber. However, the bomber crashed on its first test flight because it proved too complex for the skilled test pilot to manage.

The U.S. Army Air Corp ordered planes from Douglas instead, and Boeing nearly went bankrupt. But some test pilots believed in the B-17. They came up with a takeoff checklist to guide a pilot through all the crucial steps to get the plane airborne. Checklists in hand, pilots went on to fly the B-17 for more than 1.8 million miles without an accident. The Army ultimately ordered 13,000 B-17s, giving the U.S. a decisive air advantage in World War II....and pilot checklists became universal.

Gawande examines all manner of disparate tasks—from landing a plane on the Hudson River to building a skyscraper, to operating on patients—to show how checklists can improve outcomes. For example, he explains how a simple five-item checklist in the operating room can dramatically reduce hospital-acquired infections, which kill 99,000 Americans a year.

After reading the book, I was struck by a brilliant flash of the obvious: get each person you are coaching to create one five item checklist that pertains to their Impossible Future and which represents the bold and unreasonable actions that need to be taken in the next 30 days or so. Create another five item checklist that relates to repetitive (routine) tasks of the coachee’s day job.

Gawande says coming up with the right checklist isn’t always easy or obvious, but once you nail that, it’s a very powerful tool. As a coach, offer to be a thinking partner on this and monitor progress regularly.